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soru		cevap
buzzword öğrenmeye başla		a word that has become very popular, especially a word relating to a particular activity or subject
clout öğrenmeye başla		power / influence
hard-liner He’s a hardliner opposed to any political settlement. öğrenmeye başla		someone who is uncompromising to his/her beliefs
pitfall öğrenmeye başla		a trap
asset The business has assets totalling £5.1 million. öğrenmeye başla		a major befenit
catch-22 situation öğrenmeye başla		a set of problems that is impossible to escape from because each problem must be solved first before you can solve any of the others
jettison We may have to jettison some parts of the business. öğrenmeye başla		to get rid of something that is not useful or successful
mainstream öğrenmeye başla		dominant trend
stalemate Management and the unions have reached stalemate in their negotiations. öğrenmeye başla		deadlock (punto muerto)
think-tank öğrenmeye başla		a group of people who work together to produce new ideas on a particular subject
breakthrough öğrenmeye başla		important discovery
burden Men say they are willing to share the burden of domestic work. When an elderly relative falls ill, you should not have to shoulder the burden alone. öğrenmeye başla		a serious or difficult responsibility that you have to deal with
fully-fledged öğrenmeye başla		completely develop/ well-establish
moot point öğrenmeye başla		question or issue which people disagree
quandary öğrenmeye başla		a difficult situation/ inability to decide (crossroad)
scapegoat öğrenmeye başla		someone who is blamed for something that is not their fault (fall guy = cabeza de turco)
backfire His plan backfired when Sue discovered the hidden presents. öğrenmeye başla		has the opposite effect to the one that you wanted
cogent öğrenmeye başla		reasonable and sensible argument (convincing)
crackdown Police are launching a new crackdown on drug users. öğrenmeye başla		strong action that someone in authority takes to stop a particular activity
hackneyed öğrenmeye başla		words or ideas have been used so often that they no longer seem interesting or original / clichéd
snag öğrenmeye başla		a samll difficulty / obstacle
streamline öğrenmeye başla		to improve something/ to make more efficient

Media Buzzwords

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